As Chief Revenue Officer for Children’s Miracle Network Hospitals, Clark Sweat leads a team dedicated to raising much-needed funds for 170 children’s hospitals across the United States and Canada. Clark has more than 22 years’ experience building partnerships to support children’s charities. His strategy of focusing on fewer, bigger partnerships and the importance of being relational, not transactional, has led to long-term alliances with companies like Walmart, Target, Costco, Williams-Sonoma, Marriott, RE/MAX, Procter & Gamble, General Mills, Johnson & Johnson, CVS, Walgreen’s, and Delta Air Lines — resulting in more than $3.5 billion dollars raised.
Since returning to CMN Hospitals in 2011, fundraising revenue has increased by 77% under his leadership, equating to more than $400 million annually. These increases have come from the strengthening of corporate alliances and the diversification of CMN Hospitals’ revenue portfolio. Miracle Network Dance Marathon engages millions of college students and now raises $40 million annually. Extra Life, a peer-to-peer fundraising program unites more than 50,000 gamers in support of their local Children’s Miracle Network Hospital and raises more than $12 million annually. Events like Radiothon raise more than $30 million and direct marketing efforts continually bring in much needed revenue for member hospitals.
Clark’s experience includes founding and leading a cause marketing consultancy, Cause 4 Good, to assist nonprofits and corporations in developing innovative and effective cause marketing campaigns. He also served as senior vice president of corporate alliances at ALSAC/St Jude Children’s Research Hospital, where he focused on international development and grew his division from $17 million annually in 2006 to $75 million in 2010.
Clark and his teams have earned accolades in the philanthropic sector, including the Cause Marketing Forum’s Golden Halo Award, in 2007 and 2014. Clark is the only person to receive the award twice.
Clark’s experience in marketing and development at children’s medical charities make him a sought-after speaker and facilitator on the topic of cause marketing and corporate social responsibility. Clark has shared his insights at conferences in North America, Europe, Asia, and Australia.
Clark holds a bachelor’s degree from the University of Utah and an EMBA from the University of Memphis. He and his wife, Jennifer, live in Heber, Utah, with their four sons.