Training

Social Capital offers customized training for nonprofit staff members as well as half and full-day strategy sessions aimed at assessing if your organization is ready and right for a call-to-action campaign. 

Training

Social Capital offers customized training to meet nonprofits’ specific needs in relation to sponsorship and partner engagement. Training is often conducted as a one- or two-day combination of educational training and collaborative workshops aimed at enhancing the team’s ability to solicit, manage and service partner relationships. Social Capital can train at the headquarters or chapter level. All content is customized to match the audience. Training sessions can include a combination of:

• Sales and negotiation training
   
• Leading industry trends, statistics and best practices
   
• Best practices in engaging partners in fundraising events
   
• Customizing sponsorship sales proposals
   
• Identifying sponsorship or partnership prospects to upsell or pitch
   
• How and what to research when customizing proposals
   
• Vetting potential opportunities and partners
   
• Identifying promotional assets and recognition benefits
   
• Constructing sponsorship recognition packages
   
• Best practices in activation
   
• Brainstorming about current partner activation opportunities
   
• Working with media and retail partners
   
• Prioritizing your time when working with corporate partnerships

Strategy Sessions

Considering a call-to-action campaign? Social Capital strategists can conduct a half or full-day session to assess whether your organization is ready. During the session and customized follow up, we will:

• Assess your assets and brand strength
   
• Provide snapshot of the competitive landscape
   
• Share best practices and lessons learned in consumer fundraising
   
• Make recommendations on your organization’s next steps in corporate and consumer fundraising