OUR WORK

Silhouettes of children looking at the night sky through telescopes, with a cloudy sky and a few lights in the background, promoting a youth development program.

National 4-H Council

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From its strategic plan to campaign architecture, Social Capital collaborated with 4-H on strategy, writing and creative execution of Beyond Ready, with the goal of empowering 10 million youth with mentoring, career readiness programs and critical life skills. We translated the strategic plan into a compelling case for support, with a lens towards the highest-potential, large-scale donors. And we work alongside Development and Marketing to advance their revenue and impact.

Information graphic titled "The Largest Generation at Risk" with statistics on Gen Zs. It states 53% report loneliness, 52% feel they are failing at life goals, 30% are chronically absent, and teens' math scores have dropped 4 points since 2020.
Infographic showing statistics about 4-H Youth Development, including 6 million young people across the US involved in the organization, its impact on communities and health, and 25 million alumni. It features a donut chart with 4-H and related organizations' membership counts, and key impact points highlighting contributions and activities in various areas.
A collage of images showing young people engaged in various activities such as science experiments, technology, farming, and outdoor sports, emphasizing preparation for future work and life.
Diagram illustrating the 4-H network's extensive impact, highlighting connections to youth and various government and educational organizations with statistics on alumni and volunteers.
Hand holding a tablet displaying a website about the 4-H youth organization with a smiling African American girl in a chef uniform in the background.
A detailed infographic about a youth outreach campaign called 'Getting to 10M,' focusing on expanding academic and career readiness programs for teens, investing in educators, and mobilizing youth networks.
A young woman in a white chef's coat and black apron stands in a kitchen with a smile. The background features shelves with potted plants, kitchen utensils, and appliances. The overlay text promotes the partnership between Beyond and 4-H to help 10 million kids be ready for anything.