Chief Brand Officer
Procter & Gamble
Marc Pritchard is responsible for P&G’s brand building disciplines worldwide. He sets the Company’ s multi-billion-dollar media, marketing and advertising strategies, and leads marketing innovations that guide communication and brand building for P&G’s portfolio of trusted, quality brands.
Marc is a veteran of P&G for more than three decades, joining the company in 1982 as a cost analyst in the Paper Division, followed by a move into marketing in 1987on the Sure anti-perspirant/deodorant brand. He has 20+ years of progressive experience in the Beauty and Personal Care categories which earned his appointment to president of Global Cosmetics and Personal Care in 2003. Known for his pioneering approach to product ,commercial and operational innovation, Marc served as president of Global Strategy for two years, driving expanded productivity for P&G. He was appointed P&G’s chief marketing officer in2008.
As P&G’s top brand builder, Marc believes in the power of brands to serve people with superior-performing products, while being both a force for good and a force for growth through ethics and responsibility, community impact, diversity and inclusion, gender equality and environmental sustainability. He continually leads P&G’s brand building reinvention and is a leading voice in the media, marketing and creative industry.